Following months of preparation, we find ourselves looking back on our best ISE to date.
B-Tech have been exhibiting at what is now the world’s largest AV expo for the past 12 years and have seen it grow into THE must-attend industry event. Anyone who is anyone in the AV world can now be found in Amsterdam in early February and, for B-Tech, the show was bigger and better than ever before.
All the early signs pointed to record breaking numbers – with talk on the show floor that pre-registrations alone where all but 70,000. However, final attendance figures saw over 73,000 walk through the doors of the RAI – up by an amazing 11.8 % on the previous year.
With an extra hall, and more exhibitors than ever before, there was certainly an extra ‘fizz’ in the air around Hall 5 and our B-Tech stand.
From Day One, the B-Tech stand was busy with visits from end users, distributors and integrators alike. Unlike past years, there did not seem to be a ‘quiet day’. This was backed up by our stand visitor registration data, which recorded a stand attendance increase of over 30%!
B-Tech managing director Matthew Bennett said: “I am incredibly proud of the whole B-Tech team and what has been achieved at this amazing show. I think our stand was an excellent reflection of B-Tech’s growth and the quantity and quality of our leads this year surpasses anything we’ve experienced before.”
He added: “Our multi-lingual team was on-hand to ensure all were welcome, wherever in the world they do business. I would like to thank everyone who played their part in making the show such a success; our visitors and partners and, of course, show organisers Integrated System Events.”
For our 2017 ISE stand, B-Tech went bigger than ever before, with examples of how B-Tech’s professional mounting range can support projects at heights of over 5m. Our fresh and crisp stand design earned regular praise from our stand visitors – particularly our 3.6m video wall entrance ‘arch’ which utilized the very latest developments in our System X range with fixed base mounting (mobile options are also available!).
Elsewhere on our stand, there was great interest in our universal LED panel pull-out solution. Mounted flush in a recess, the 4mm pitch wall – supplied by our friends at Handy AV – was accessed by simply pushing a button and utilising two retractable handles. Integrators loved the simplicity and accessibility and we lost count of the number of times stand visitors got hands on with the engineering!
A BT8370 video wall stand demonstrated how mounted screens can be securely displayed to heights of over 4m and, for the first time at ISE, B-Tech displayed some stylish new kiosks. Ideal for wayfinding and retail applications, our range includes solutions for the budget conscious, as well as a new ultra-slim kiosk solution which can be ordered for screens of any size.
With pop-solutions available for displays of virtually any size, from as small as 15-inch up to specialist XL screens such as the LG 86” Ultra-stretch, integrator convenience was evident on every area of the B-Tech stand. If you couldn’t make ISE, all our latest developments can be seen in our brand new state-of-the-art showroom in the UK. Simply get in touch with your B-Tech representative to make an appointment to visit us.
See you next year, Amsterdam!